Creative testing on Meta platforms is essential for optimizing ad performance and achieving higher Return on Ad Spend (ROAS). 70% of a campaign’s success depends on creativity. Yet, many of us skip testing and hope for the best. I’ve done…
If you want to improve your website’s SEO, the Hub & Spoke content model could be just what you need. It’s a simple yet powerful strategy that helps organize your content in a way that makes it easier for search…
In today’s fast-paced business world, managing customer relationships effectively is critical to staying ahead. A solid CRM (Customer Relationship Management) strategy can be your necessary game changer. This blog will explore creating a CRM strategy tailored to your business needs…
Our brand’s reputation is shaped by how your customers feel about it, and those feelings are more accessible than ever. With sentiment analysis, you can tap into the emotions behind reviews, social media posts, and feedback to understand exactly where…
61% of marketers say improving lead conversion is their top priority. Yet, many businesses still need help turning prospects into loyal customers. Why? Because they lack the right tools and strategies to connect the dots between their efforts and results.…
In today’s competitive business landscape, getting people’s attention is more complex than ever, and traditional marketing just doesn’t cut it for some audiences. That’s where undercover marketing comes in a clever, subtle way to make people notice your brand without…
Hiring a marketing agency is a big step for any business, and I can speak from personal experience. At Bugslink Tech, we work with other marketing agencies and offer our services. It’s given me a clear understanding of what to…
Without proper indexing, all your SEO efforts could be for nothing, and your pages may remain invisible to potential customers. Indexing is the first step in getting your pages to rank, and without it, all your SEO efforts are essentially…
Artificial Intelligence (AI) is taking marketing to a new level, particularly in the Business-to-Business service. It reshapes how we reach potential clients, optimize strategies, and personalize experiences. In this blog, I’ll share how AI is transforming B2B marketing, both from…
Do you ever feel like your leads drop off somewhere in the middle of your sales funnel, and you have no idea why? If that sounds familiar, you’re not alone. Optimizing your sales funnel is more than just a fancy…